Marketing Resources
HubSpot Academy is a 100% free online academy that offers unlimited access to classes on hundreds of topics regarding marketing, sales, and service. Once you finish a class you receive a certification for that topic / class. This is a great tool to help grow your skills and boost your career and resume.
Coolors is a website that helps you generate different color palettes. This is a great tool when trying to figure out what colors to use for different branding choices or a design. It also allows you to easily view different color variations, color harmonies, do a blindness simulator, and check for contrast. Coolors is a very easy and simple tool to use when trying to see what colors work well together.
Ubersuggest is a tool that allows you to get insights to strategies that marketers are using in your market. It can help you choose keywords to properly implement SEO. This is a useful tool because you will be able to see what keywords are working and are popular. This tool is great for helping you show up on Google’s organic search by helping you not pick common / broad keywords.
Yoast SEO is the #1 WordPress plugin for SEO. Yoast SEO checks a website’s readability and has tools to help optimize the website. This tool can help a website excel at reaching SEO standards by providing useful feedback. This feedback indicates what pages in the site are successful and which pages need work.
AnswerThePublic is a search listening tool that collates, tracks, and alerts you about questions that are being asked on Google, based on your search term. This tool helps generate organic keywords so marketers can answer people’s questions faster and more efficiently. AnswerThePublic puts an end to guesswork and is helping marketers improve their content and stay ahead of their competitors.
